How It Works

A Defined Path From Source to Store Outcome.

Map the digital lot, configure approved inputs, build practical segments, put the right signal to work, and close the loop with dealership outcomes where supported.

Map My Store

Map the Store

Start with the operation—not the technology.

SRPs and VDPs
Trade, finance, payment, and service paths
Priority inventory
Current CRM and BDC process
Approved channels and scoreboards

Capture and Connect

Configure the appropriate products on approved properties and prepare dealership-owned files or feeds.

Technical access
Data source and rights
Suppression rules
Delivery and access
Measurement baseline

Build the Segments

Organize available activity around the exact dealership job.

Vehicle and category
Department
Geography and PMA
Recency and frequency
Source and previous relationship

Put the Signal to Work

Route each segment to the approved destination.

Paid media and retargeting
Suppression
CRM and BDC
Email and direct mail
Sales and service

Close the Loop

Where supported, return dealership results to improve future scoring and measurement.

Contact
Appointment and show
Sold and gross
Completed RO
Duplicate, bad record, disqualified

Measure Opportunity Without Overstating It.

Availability, identity, match volume, permitted use, delivery, and outcomes depend on source, consent, geography, browser and technical conditions, dealership rights, destination policies, inventory, offer, follow-up, market, and execution. A signal is not automatically a submitted lead or permission for direct contact.

The Dealer Data Review

Bring the Store's Numbers. Leave With a Test Plan.

We review your traffic, rooftops, lead volume, inventory, gross assumptions, and primary objective to map a practical first test.

What your review includes

Traffic and signal opportunity map

Three practical audiences or segments

Break-even model using your numbers

Recommended activation plan

Measurement scorecard

First-month pilot outline

The plan is designed around the systems and partners the dealership already has in place.