Signal Forge

Score What Actually Moves Toward an Appointment, Sale, or RO.

Separate weak activity from stronger combinations of recency, repetition, fit, vehicle interest, trade, payment, service, and dealership outcomes.

Score My Dealer Signals

One VDP View Is a Clue—not Proof

Repeated vehicle activity plus trade, payment, and fresh return behavior tells a stronger story. A score helps prioritize; it does not prove purchase intent.

Recency
Repeated behavior
Vehicle and category fit
Trade and payment context
Source and geography

Use the Store's Feedback

Where supported, dealership outcomes can improve future scoring and audience construction.

Contacted
Appointment set and shown
Sold and gross
Completed RO
No contact, duplicate, bad record, or disqualified

Different Jobs Need Different Scores

Sales, aged inventory, acquisition, and fixed ops should not share one universal definition of opportunity.

Sales and BDC priority
Aged-inventory fit
Trade and acquisition movement
Service timing and customer relationship

Measure Opportunity Without Overstating It.

Availability, identity, match volume, permitted use, delivery, and outcomes depend on source, consent, geography, browser and technical conditions, dealership rights, destination policies, inventory, offer, follow-up, market, and execution. A signal is not automatically a submitted lead or permission for direct contact.

The Dealer Data Review

Bring the Store's Numbers. Leave With a Test Plan.

We review your traffic, rooftops, lead volume, inventory, gross assumptions, and primary objective to map a practical first test.

What your review includes

Traffic and signal opportunity map

Three practical audiences or segments

Break-even model using your numbers

Recommended activation plan

Measurement scorecard

First-month pilot outline

The plan is designed around the systems and partners the dealership already has in place.